About us

The DMS developed by dealerships - cutting edge IT solutions with a motor trade pedigree.
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The DMS developed by dealerships

The Navigator DMS was developed by a team of dealership owners who built their very first DMS in the early 1980s - our motor trade pedigree gives us a unique insight and understanding of a dealership’s needs and goals. This is what we keep in mind as we continuously develop the Navigator DMS to help dealerships work smarter and more profitably.

Our pedigree also gives us an advantage over other DMS suppliers: we operate with a dealer’s instinct, so we know intuitively what is required to drive a dealership forward and we translate that into cutting edge IT solutions.

A DMS driving dealers’ profits

Our crack team of IT developers works with manufacturers and dealers to ensure Navigator is the most dynamic, responsive and innovative DMS available.

The dealerships using Navigator across the UK contribute to the development of the system, so we incorporate the latest, most useful technologies that enhance customer relationships, boost sales and maximise profits. If a third party software will enhance a dealership’s day-to-day management, we incorporate that into Navigator.

Every department, every manufacturer

Navigator can be found driving major multi-franchise dealerships as well as in solus, family-run businesses.  It delivers the same customer-focussed, profit-driven management tools across the board.

Of course, every business has unique requirements, so each gets exactly what they need from Navigator to focus on their precise daily needs

Up and running in no time

Our background in the motor trade also bears fruit when it comes to the implementation and training.  Navigator looks and feels like it was built with your business in mind - it operates intuitively, so everyone across the business will find it easy to learn.

When it comes to training, one option is for our team to come to you, to train your team in your dealership, so you get a ‘real world’ feel from Day One.

An open and honest approach to pricing and value

The way Navigator is priced reflects our ethos of openness and clarity.  We provide market-leading value by never charging for system development or add-ons.  The price you pay on Day One is the same you will pay throughout your time with Navigator.

This is another reason we can proudly say that in Navigator you have found the best-value DMS available that is also the most comprehensive and sophisticated management tool you will ever need.